Selected identity project / Brand identity & content
LevaduraRooted in craft. Made for everyday rituals.
A warm identity for bread and coffee, bringing tactile character to packaging, signage, and content.

The intention.
A warm identity for bread and coffee, bringing tactile character to packaging, signage, and content. The visual direction brings a shared character to the brand’s different applications.
The expression.
The identity draws on the warmth of bread, coffee, and everyday rituals. Typography, material textures, and a warm palette connect the coffee packaging, storefront presentation, and branded content.
The work, in context.
The images show how the identity works across its selected touchpoints, connecting individual pieces through color, typography, and art direction.

